Handfastings Magazine
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Audience

OUR AUDIENCE

Since 2007, Handfastings Magazine has been a leader in the handfastings community, offering brides and grooms-to-be alternative and out-of-the-box ritual options for their wedding ceremonies.  Handfastings Magazine occupies an unfilled niche for those who want to focus on their ceremony as the most important part of their wedding day.

Handfastings Magazine answers the needs of engaged couples who wish to incorporate the handfasting into their wedding ceremony, but can’t find an officiant who performs it.  Our target is two-tiered.  We cater to engaged couples as well as handfasting officiants who, together, share a common goal. 

The visitors to our site are of alternative- or multi-faith backgrounds.  Some are pagan, some are Wiccan, some are alternative Christian and so on.  All are open to alternative spirituality and out-of-the-box thinking.  Many couples are interfaith.  The couples do not want a cookie-cutter wedding; for instance, many of our brides may not wear a plain white wedding dress.  Some wear blue, red, green, etc.  Some of our couples have theme weddings, such as a “green” eco-wedding or a Renaissance-themed wedding, complete with costumes and period accessories.  Even still, many will embrace the traditions of their family backgrounds and, in addition, incorporate the handfasting ceremony into their wedding.

The wedding officiants who read Handfastings Magazine are the same in terms of spirituality/religion.  Many perform interfaith ceremonies.  Many are familiar with handfasting ceremony and offer this unique rite as an alternative or addition to the ring ceremony.
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